Definition: A Google bomb occurs when a group of people conspire to artificially elevate a web site in Google's web search results ranking by linking a particular word or phrase to the website.
Google moved to curb Google bombs by tweaking their formula for ranking pages by relevancy. The changes limited the ability of relatively small groups to create Google bombs, but it did not end it entirely. Learn more about Google bombs.
Alternate Spellings: Googlebomb
Examples:
The classic example of this is the 2003 Google bomb of the phrase miserable failure, which ranked the biography of George W Bush as the most relevant link after bloggers repeatedly used the phrase as the anchor text to link to the presidential biography.
In a bungled effort to dodge the Google bomb, the White House moved the Bush biography to a non-permanent URL that would apply to any seated president. This means that Obama or any other seated president should avoid the words "miserable" or "failure," or the Google bomb may kick into effect again.
